Nowadays, increasing the conversion rate—the percentage of visitors who complete a purchase—is a critical goal for any online retailer. VIZBL is revolutionizing online shopping by transforming browsing customers into confident buyers with remarkable effectiveness. This article explores how VIZBL’s AR technology not only enhances the shopping experience but also significantly boosts conversion rates. We’ll answer the following questions: In what ways does AR reduce customer uncertainty when shopping online? How can VIZBL’s customization features become your main tool for customer satisfaction? And finally, how can AR technology drive traffic to your store through social media?
VIZBL’s AR technology allows customers to experience products in a fully immersive way, making it especially impactful for e-commerce websites, print catalogs, social media, and other platforms where physical interaction is absent. For instance, by using VIZBL’s AR through their phone or tablet camera, customers can see how a dresser would look in their living room or how a luxurious bag would complement their outfit. This level of realism and interactivity reduces the psychological distance between the customer and the product, making the purchase decision easier and more immediate. By providing these immersive experiences, Vizbl helps to improve online conversions.
One of the main factors that slow conversion is a customer’s uncertainty about a product’s appearance in real life. VIZBL’s AR technology addresses this by allowing customers to visualize goods in their own bedrooms or offices, greatly reducing hesitation. When customers can see a 3D model of a lamp on their own desk, they can grasp its actual size, how well it suits their interior, and even decide between red or yellow.This level of confidence quickly transforms contemplation into conversion. VIZBL's AR solutions offer customers interactive, detailed views of products—allowing them to examine every wood grain, brushed metal, or stone surface. This meticulous detail is especially valuable for customers seeking the perfect pattern on a nightstand to complement a custom-made bed, or the right marble finish on their table to match a chandelier. This is how you keep your clients from abandoning their carts.
A key advantage of using VIZBL’s AR technology is the ability to customize products instantly. Customers can change colors, patterns, sizes, or components and see the results right away. We live in an era where people want custom everything: beds, kitchens, dinnerware, even bathrooms. VIZBL can meet all your customers’ needs. When they come to your store, they may want a specific sink in a size twice as large as what you have, in an atrovirens color with golden flakes all around. With a 3D configurator powered by VIZBL, you can showcase every possible variation of that sink in AR, freeing customers from relying on their imagination. Then, simply send them a link, and voilà—they can place that exact sink in their own bathroom and confidently say, “yes!”
This doesn’t just make shopping more appealing; it gives customers a sense of ownership over the product before they buy it. Personalization strengthens their emotional connection to the product, significantly increasing sales conversion rates.
By transforming the shopping experience into an interactive journey, VIZBL’s AR technology encourages customers to spend more time engaging with a product—a factor directly correlated with higher conversion rates. The interactive experience can also be shared on social media, further enhancing engagement and purchase likelihood. Imagine this: Eva finds an amazing wall art pattern and tries it instantly in AR. She takes a screenshot, posts it on social media, and asks her friends or followers for their opinion. Now, Eva’s friends might want the same artwork for their rooms, while her rivals might look for something even more unique. Just like that, social media has generated multiple purchases.
For business accounts, instead of posting a static picture of, say, a baby crib, they can share an AR view link that takes customers directly to the cart. This not only provides valuable social proof but also taps into the power of word-of-mouth marketing. Seeing a product in use can prompt potential customers to buy. This approach is crafted to effectively boost conversion rates.
Vizbl's AR technology stirs up a drastic shift in online shopping, converting passive viewers into active participants. By providing immersive, interactive, and personalized experiences, Vizbl helps minimize the difference between digital browsing and physical shopping, significantly boosting conversion rates. As more retailers adopt this technology, the future of e-commerce looks increasingly dynamic and personalized, with AR at the forefront of this transformation.
